In which stage of the product planning and development process would it be appropriate to give product samples to a panel of potential customers.
A) Idea stage
B) Concept stage
C) Product development stage
D) Commercialization stage
Answer: C
In which stage of the product planning and development process would it be appropriate to give product samples to a panel of potential customers.
A) Idea stage
B) Concept stage
C) Product development stage
D) Commercialization stage